Convirza is basically a call analytics. It is the first and the only call marketing optimization platform. Advanced call tracking, Deep conversation analysis and workflow based marketing automation is among its primary functions.
The video gives the message that calls are the most valuable leads and you should work on optimizing them.
It is important for you to know what marketing channels give you the calls but it is equally important to know what exactly happens on these calls.
For this you need a complete call marketing optimizing platform and convirza is the first and only call marketing optimization platform.
It mainly measures close rates, missed opportunities, sales inquiry, lead score, CRM, Automated callback, Big Management Triggers.
You need to optimize your campaigns to have increased conversions and high ROI.
Another important thing that Convirza does is that it tells you what happened before the call, on the call and automates actions after the call.