There many people out there who believe that explainer videos are bad. They are overrated. They are costly. They are not here to stay for a long time.Let me tell you that it is not a bad thing video. Rather explainer videos are extremely effective.
They excel in communicating difficult messages with great ease. They help in branding and marketing. They help in making a product need and product market. They increase the conversion rates. They work out really well in spreading brand awareness. They are easily uploaded and shared which makes increases the reach of the message. Any product/service can use explainer video to communicate its product idea to the audiences. Explainer Videos are immensely popular among the masses due to these factors. They are not at all over rated. It has many benefits that is why it is on increasing trend and people are preferring it.
Explainer video making involve a process. This process is time consuming and requires a lot of efforts. The components of explainer video includes script wring, narrations, illustrations, animations, voice over and music. These add up to the cost of the video.
I agree that there are certain animation companies that offer videos at expensive rates but there are also animated companies like us that give the best quality explainer video at reasonable rates.
There is one thing said that if you need some thing you have to pay off. Similarly, if you need product demo video then you have to invest money.
Explainer videos have a long way to go. They are definitely here to stay!